SILVANA SINCE 1939

1939 · 2000

A STORY THAT SMELLS OF HOME

Silvana is more than a name, it's a childhood memory , a gesture of love, a legacy passed down through generations. Founded in 1939 at the request of the Pediatric Clinic of Naples, Silvana was created to care for the littlest ones with natural, simple, and effective remedies.

This is how the historic Fiala Silvana was born, a galenic preparation based on essential oils, designed to promote breathing and help children sleep.
An artisanal formula that has stood the test of time, becoming a symbol of trust in Italian families.

SILVANA SINCE 1939

2020 · 2021

THE ESSENCE OF AN IDENTITY

Over the years, this intuition grew stronger: alongside the historic vials, new products dedicated to delicate skin were launched, distributed in pharmacies and specialty baby stores. This growth was fueled by selective distribution and an authentic narrative, capable of winning the trust and hearts of parents.

SILVANA SINCE 1939

2022 · 2024

ETHICS AND COMMITMENT

Over the years, Silvana has consolidated its path with new natural formulations, sustainable packaging , and an increasingly recognizable identity . The brand has established itself as a benchmark for gentle and responsible cosmetics: made with safe ingredients, genuine care, and passion that translates into trust among families.

SILVANA SINCE 1939

2025 today

A NEW BEGINNING, THE SAME PROMISE

In 2025, with the birth of little Francesco Leone, Silvana found new impetus that strengthened her mission: to support families with natural, safe, and effective products.

We look to the future, combining tradition and innovation to meet the needs of parents and children, with tools that make access to products simpler and more reliable. This evolutionary path remains true to our core values: quality, passion, and authenticity.